Saudia Cargo expands partnership with following thousands of new digital sales

Jeddah | Berlin, December
Saudia Cargo and today
announced an expansion of their partnership to bring more of the airline’s capacity on
board the leading marketplace for digital air cargo bookings. The growth builds upon
a 1.5 year collaboration in which delivered Saudia Cargo’s first external
digital sales channel and greatly enhanced both its market reach and quality of
service to freight forwarders. and Saudia teams will double down on
initiatives to derive maximum value from the airline’s digital distribution.

Based in Jeddah, Saudi Arabia, Saudi Cargo offers impressive global reach and is
working hard to support the kingdom to become a global hub for connections
between Africa, Asia, North America and Europe. The airline is contributing to Saudi
Arabia’s expansion of the air cargo sector to offer more than 4.5 million tonnes per
year by the end of the decade.

Saudia Cargo is continuing to expand digital access to its air cargo capacity. Since
Summer 2021, has delivered customer-centric strategic digital sales, and
helped Saudia Cargo to expand its global footprint and strengthen its position in the
market. To date, freight forwarders using have booked thousands of
shipments across Saudia’s global network on its dedicated freighter and passenger
fleets. Over 50% of bookings were to destinations outside Saudi Arabia, supporting
the airline to grow in new markets and customer segments.

Saudia Cargo will continue to add new capacity to from additional countries
to new products and destinations. The airline’s teams will continue working with to develop and apply digital best practices to enhance customer
experiences and maximize operational efficiencies. enables the delivery of
superior, data-driven buying journeys while reducing the administrative burden on

Teddy Zebitz, Chief Executive Officer, Saudia Cargo, comments, “ has
been a valuable partner in helping Saudia Cargo to advance and accelerate in a
manner that focuses on customer needs. We expect the majority of customers to be
booking digitally in only a few years time, and to continue delivering a
valuable proportion of our online sales. It makes every sense to work with the biggest
marketplace partner, building upon existing successes, remaining dynamic to evolving
market needs and generating new revenues wherever possible”.

“As Saudi Arabia grows its global air cargo hub, we are proud to play an integral part
in Saudia Cargo’s success, by delivering excellent customer experiences and next
generation offer design”, says Simson Demmer, Vice President, Partnerships at “Freight forwarders using worldwide are the biggest winners, as
they will be able to book even more Saudia Cargo capacity options seamlessly”, he

Saudia Cargo is intensifying efforts at an opportune time in the trajectory of
digitalization in the air cargo industry.’s recent Digital Sales Trajectory
Report revealed that across airlines surveyed, on average the share of bookings via
digital channels is expected to rise from 20% in 2021 to almost 60% by 2025.
Airlines like Saudia Cargo that prioritize customer needs and digital transformation
continue to build a competitive advantage in the eyes of the customer . With
innovations like cargo.one360, its real-time data insights tool, helps airlines
to accelerate learning cycles and build the organizational capability necessary for
digital sales success.
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